{"id":853,"date":"2026-04-22T08:16:12","date_gmt":"2026-04-22T08:16:12","guid":{"rendered":"https:\/\/agence-lourse.com\/?p=853"},"modified":"2026-04-22T09:16:51","modified_gmt":"2026-04-22T09:16:51","slug":"comment-fonctionne-la-distribution-chez-lourse","status":"publish","type":"post","link":"https:\/\/agence-lourse.com\/index.php\/2026\/04\/22\/comment-fonctionne-la-distribution-chez-lourse\/","title":{"rendered":"Comment fonctionne la distribution chez Lourse ?"},"content":{"rendered":"<p>[et_pb_section fb_built=\u00a0\u00bb1&Prime; _builder_version=\u00a0\u00bb4.27.6&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_enable_color=\u00a0\u00bboff\u00a0\u00bb background_image=\u00a0\u00bbhttps:\/\/agence-lourse.com\/wp-content\/uploads\/2026\/01\/pexels-andisheh-karambakhsh-249807618-14870566-scaled.jpg\u00a0\u00bb parallax=\u00a0\u00bbon\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.27.5&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/agence-lourse.com\/wp-content\/uploads\/2026\/03\/LP-CREME-@1.5x.png\u00a0\u00bb title_text=\u00a0\u00bbLP-CREME @1.5x\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.6&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_enable_image=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1&Prime; admin_label=\u00a0\u00bbHeader\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.5&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bbgcid-8544a4e2-27b8-420a-83de-1cee04f2fb29&Prime; locked=\u00a0\u00bboff\u00a0\u00bb collapsed=\u00a0\u00bbon\u00a0\u00bb global_colors_info=\u00a0\u00bb{%22gcid-8544a4e2-27b8-420a-83de-1cee04f2fb29%22:%91%22background_color%22%93}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.27.5&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_heading title=\u00a0\u00bbL&rsquo;auto\u00e9dition dont vous r\u00eaviez : ind\u00e9pendante, professionnelle et distribu\u00e9e en ligne et dans certains points de vente !\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.6&Prime; _module_preset=\u00a0\u00bbc7f7000d-9c15-438b-8637-007946536ed3&Prime; title_font=\u00a0\u00bbPlayfair Display|600|on||||||\u00a0\u00bb title_text_align=\u00a0\u00bbcenter\u00a0\u00bb title_text_color=\u00a0\u00bb#3a2a36&Prime; title_font_size=\u00a0\u00bb55px\u00a0\u00bb title_letter_spacing=\u00a0\u00bb-2px\u00a0\u00bb title_font_size_phone=\u00a0\u00bb39px\u00a0\u00bb title_text_shadow_style=\u00a0\u00bbpreset1&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_heading][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1&Prime; admin_label=\u00a0\u00bbFeatures\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.5&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bbgcid-fa3e187d-20a7-4c5a-962d-49a38117a4cc\u00a0\u00bb background_image=\u00a0\u00bbhttp:\/\/label-lxabl.fr\/wp-content\/uploads\/2026\/02\/LS-CREME-@0.75x-8.png\u00a0\u00bb background_size=\u00a0\u00bbcustom\u00a0\u00bb background_image_width=\u00a0\u00bb6%\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_horizontal_offset=\u00a0\u00bb0%\u00a0\u00bb background_vertical_offset=\u00a0\u00bb5%\u00a0\u00bb background_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb background_enable_image_phone=\u00a0\u00bboff\u00a0\u00bb collapsed=\u00a0\u00bbon\u00a0\u00bb global_colors_info=\u00a0\u00bb{%22gcid-fa3e187d-20a7-4c5a-962d-49a38117a4cc%22:%91%22background_color%22%93}\u00a0\u00bb][et_pb_row column_structure=\u00a0\u00bb3_5,2_5&Prime; _builder_version=\u00a0\u00bb4.25.1&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb3_5&Prime; _builder_version=\u00a0\u00bb4.25.1&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_heading title=\u00a0\u00bbComment fonctionne la distribution en auto\u00e9dition chez Lourse ?\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.6&Prime; _module_preset=\u00a0\u00bbc7f7000d-9c15-438b-8637-007946536ed3&Prime; title_font=\u00a0\u00bbPlayfair Display||||||||\u00a0\u00bb title_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb title_font_size=\u00a0\u00bb55px\u00a0\u00bb title_font_size_tablet=\u00a0\u00bb55px\u00a0\u00bb title_font_size_phone=\u00a0\u00bb28px\u00a0\u00bb title_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_heading][et_pb_text _builder_version=\u00a0\u00bb4.27.6&Prime; _module_preset=\u00a0\u00bbe91139fe-7886-474b-ae27-a0b5d9ad8497&Prime; text_font=\u00a0\u00bbNoto Sans|300|||||||\u00a0\u00bb text_text_color=\u00a0\u00bbgcid-8544a4e2-27b8-420a-83de-1cee04f2fb29&Prime; text_font_size=\u00a0\u00bb14px\u00a0\u00bb link_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb header_2_font=\u00a0\u00bbPlayfair Display||on||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb global_colors_info=\u00a0\u00bb{%22gcid-bcc99e3b-722a-4dba-85e5-49c6d1592562%22:%91%22quote_border_color%22,%22quote_border_color%22,%22quote_border_color%22,%22quote_border_color%22%93,%22gcid-fa3e187d-20a7-4c5a-962d-49a38117a4cc%22:%91%22quote_text_color%22,%22quote_text_color%22,%22quote_text_color%22,%22quote_text_color%22%93,%22gcid-8544a4e2-27b8-420a-83de-1cee04f2fb29%22:%91%22text_text_color%22%93}\u00a0\u00bb]<\/p>\n<p data-start=\"70\" data-end=\"86\" style=\"text-align: justify;\">La distribution.<\/p>\n<p data-start=\"88\" data-end=\"179\" style=\"text-align: justify;\">C\u2019est probablement <strong data-start=\"107\" data-end=\"178\">le point le plus opaque, et le volet le plus strat\u00e9gique de l\u2019auto\u00e9dition<\/strong>.\u00a0Parce qu\u2019\u00e9crire un bon livre, le corriger, le designer\u2026 c\u2019est une chose. Le rendre <strong data-start=\"269\" data-end=\"305\">accessible, disponible \u00e0 l&rsquo;achat et visible,<\/strong>\u00a0c\u2019en est une autre.<\/p>\n<p data-start=\"328\" data-end=\"348\" style=\"text-align: justify;\">Alors concr\u00e8tement :<\/p>\n<p data-start=\"350\" data-end=\"437\" style=\"text-align: justify;\"><strong data-start=\"350\" data-end=\"437\">Comment fonctionne la distribution en auto\u00e9dition\u2026 et qu\u2019est-ce que change Lourse ?<\/strong><\/p>\n<p class=\"text-[1.7]\" style=\"text-align: justify;\"><strong><em>La distribution en auto\u00e9dition, de quoi parle-t-on ?<\/em><\/strong><\/p>\n<h2 data-section-id=\"jnw6fm\" data-start=\"444\" data-end=\"512\" style=\"text-align: justify;\"><\/h2>\n<p data-start=\"514\" data-end=\"580\" style=\"text-align: justify;\">En distribution, il y trois piliers essentiels :<\/p>\n<ul data-start=\"582\" data-end=\"767\" style=\"text-align: justify;\">\n<li data-section-id=\"gs8u5t\" data-start=\"582\" data-end=\"670\">rendre le livre disponible sur les <strong data-start=\"619\" data-end=\"643\">plateformes en ligne<\/strong> (Fnac, Cultura, Amazon\u2026)<\/li>\n<li data-section-id=\"s5moq0\" data-start=\"671\" data-end=\"713\">permettre sa <strong data-start=\"686\" data-end=\"711\">commande en librairie<\/strong><\/li>\n<li data-section-id=\"h3myte\" data-start=\"714\" data-end=\"767\">assurer une pr\u00e9sence en <strong data-start=\"740\" data-end=\"767\">point de vente physique<\/strong><\/li>\n<\/ul>\n<p data-start=\"769\" data-end=\"801\" style=\"text-align: justify;\">Sur le papier, \u00e7a semble simple. Dans la r\u00e9alit\u00e9 ? Tr\u00e8s peu d\u2019acteur\u00b7rices couvrent ces trois dimensions \u00e0 la fois.<\/p>\n<p data-start=\"769\" data-end=\"801\" style=\"text-align: justify;\"><strong>Le vrai probl\u00e8me r\u00e9side dans le fait que c&rsquo;est un syst\u00e8me qui est incomplet<\/strong>. Car en auto\u00e9dition, la notion de<strong> diffusion n&rsquo;existe pas.<\/strong> Alors que la diffusion, en \u00e9dition, c&rsquo;est le nerf de la guerre. C&rsquo;est ce qui permet aux livres \u00e9dit\u00e9s d&rsquo;\u00eatre sur les \u00e9tals de librairie, entre autres choses.<\/p>\n<p data-start=\"769\" data-end=\"801\" style=\"text-align: justify;\"><strong>Quelle est la diff\u00e9rence entre un distributeur et un diffuseur ?<\/strong><\/p>\n<p data-start=\"769\" data-end=\"801\" style=\"text-align: justify;\"><strong>Le distributeur s\u2019occupe de toute la partie logistique<\/strong> : il stocke les livres, g\u00e8re les commandes, les exp\u00e9ditions et le service apr\u00e8s-vente. <strong>Le diffuseur, lui, intervient en amont sur la visibilit\u00e9 commerciale<\/strong> : il pr\u00e9sente les ouvrages aux librairies, d\u00e9marche les points de vente et travaille \u00e0 leur mise en rayon. Autrement dit, le distributeur rend un livre disponible \u00e0 l\u2019achat, tandis que le diffuseur permet qu\u2019il soit r\u00e9ellement vu et pr\u00e9sent en librairie.-<\/p>\n<p data-start=\"769\" data-end=\"801\" style=\"text-align: justify;\"><strong>Et c\u2019est pr\u00e9cis\u00e9ment cette dimension qui manque aujourd\u2019hui \u00e0 grande \u00e9chelle en auto\u00e9dition.<\/strong><\/p>\n<h2>Alors quelles options possibles pour les auto\u00e9dit\u00e9\u00b7es ?<\/h2>\n<p data-start=\"112\" data-end=\"241\">Une fois cette diff\u00e9rence comprise, une r\u00e9alit\u00e9 s\u2019impose : en <strong>auto\u00e9dition<\/strong>, les <strong>solutions<\/strong> de <strong>distribution<\/strong> restent <strong>partielles<\/strong>.<\/p>\n<p data-start=\"243\" data-end=\"303\">Aujourd\u2019hui, deux grandes options s\u2019offrent aux auteur\u00b7rices.<\/p>\n<p data-start=\"305\" data-end=\"783\">La premi\u00e8re, <strong>c\u2019est l\u2019impression \u00e0 la demande (POD).<\/strong><br data-start=\"350\" data-end=\"353\" \/>Le principe est simple : votre livre est h\u00e9berg\u00e9 sur une plateforme, et chaque commande d\u00e9clenche son impression avant envoi \u00e0 l&rsquo;acheteur\u00b7se. C\u2019est une solution accessible et facile \u00e0 mettre en place, mais qui montre vite ses limites. Les choix de fabrication sont restreints, que ce soit en termes de papiers, de finitions ou de rendu global, et l\u2019objet livre est souvent standardis\u00e9, loin des codes de l\u2019\u00e9dition traditionnelle.<\/p>\n<p data-start=\"785\" data-end=\"1174\"><strong>La seconde option consiste \u00e0 tout g\u00e9rer soi-m\u00eame.<\/strong><br data-start=\"834\" data-end=\"837\" \/>Cr\u00e9er ses comptes vendeur\u00b7ses, g\u00e9rer les commandes, la logistique, le service client\u2026 Cette approche offre un contr\u00f4le total, mais elle demande aussi un investissement consid\u00e9rable en temps et en comp\u00e9tences. Et malgr\u00e9 cela, un probl\u00e8me persiste : le r\u00e9f\u00e9rencement reste limit\u00e9, et l\u2019acc\u00e8s aux librairies physiques est quasiment inexistant.<\/p>\n<h2>L&rsquo;alternative : Lourse<\/h2>\n<p data-start=\"1209\" data-end=\"1269\">Face \u00e0 ces constats, Lourse<strong> propose une approche diff\u00e9rente.<\/strong> Concr\u00e8tement,<strong> l\u2019agence s\u2019appuie sur un distributeur attitr\u00e9<\/strong> qui prend en charge toute la logistique : stockage des ouvrages, gestion des commandes, exp\u00e9dition et service apr\u00e8s-vente. Cela permet d\u2019assurer une distribution fluide, professionnelle et centralis\u00e9e.<\/p>\n<p data-start=\"1613\" data-end=\"1886\">En parall\u00e8le, <strong>Lourse collabore avec un r\u00e9seau d\u2019imprimeurs<\/strong> afin de produire des livres \u00e0 la hauteur des standards du march\u00e9. Ici, il ne s\u2019agit plus de s\u2019adapter aux contraintes de l\u2019impression \u00e0 la demande, mais bien de <strong>cr\u00e9er un objet livre pens\u00e9 dans les moindres d\u00e9tails<\/strong>.<\/p>\n<p data-start=\"1888\" data-end=\"2158\">Enfin, et c\u2019est un point majeur, Lourse <strong>active son r\u00e9seau de libraires pour pr\u00e9senter les ouvrages<\/strong> de ses auteur\u00b7rices. Certains titres peuvent ainsi \u00eatre d\u00e9pos\u00e9s en point de vente physique, offrant une visibilit\u00e9 concr\u00e8te, l\u00e0 o\u00f9 l\u2019auto\u00e9dition est habituellement absente, ou difficilement visible.<\/p>\n<p data-start=\"2604\" data-end=\"2661\">Pour conclure, en auto\u00e9dition, la distribution est souvent un compromis.<\/p>\n<p data-start=\"2663\" data-end=\"2703\"><strong>Avec Lourse, elle devient une strat\u00e9gie.<\/strong><\/p>\n<p data-start=\"2705\" data-end=\"2846\">Une mani\u00e8re de concilier libert\u00e9, exigence et ambition, pour permettre aux livres auto\u00e9dit\u00e9s de trouver pleinement leur place sur le march\u00e9.<\/p>\n<p class=\"text-[1.7]\">Nous vous invitons \u00e0 en d\u00e9couvrir plus sur<a rel=\"noopener noreferrer\" href=\"https:\/\/agence-lourse.com\/?utm_source=podia&amp;utm_medium=email&amp;utm_campaign=3003940\" target=\"_blank\"><span>\u00a0<\/span><span style=\"text-decoration: underline;\">notre site internet<\/span><\/a><span style=\"text-decoration: underline;\">\u00a0<\/span>et sur notre compt<span>e<span style=\"text-decoration: underline;\">\u00a0<\/span><\/span><span><a href=\"https:\/\/www.instagram.com\/lourse.andco\/\"><span style=\"text-decoration: underline;\">Instagram<\/span>.<\/a><\/span><span>\u00a0<\/span>Nous restons disponibles si vous avez des questions ou si vous d\u00e9sirez travailler avec nous.<\/p>\n<p class=\"text-[1.7]\">Vous trouverez sur notre site internet les informations n\u00e9cessaires pour savoir comment nous pr\u00e9senter vos manuscrits sur la page<span>\u00a0<\/span><span style=\"text-decoration: underline;\"><a href=\"https:\/\/agence-lourse.com\/index.php\/travailler-avec-nous\/\">TRAVAILLER AVEC NOUS !<\/a><\/span><\/p>\n<p>\ud83d\udc8c Lotalira x Andy Whou<\/p>\n<p>[\/et_pb_text][et_pb_button button_url=\u00a0\u00bbhttps:\/\/agence-lourse.com\/index.php\/travailler-avec-nous\/\u00a0\u00bb button_text=\u00a0\u00bbD\u00e9couvrir Lourse\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.6&Prime; _module_preset=\u00a0\u00bbce266ed8-ed9b-46e9-8e95-acfa4abb9185&Prime; button_font=\u00a0\u00bbNoto Sans|700||on|||||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_button][\/et_pb_column][et_pb_column type=\u00a0\u00bb2_5&Prime; _builder_version=\u00a0\u00bb4.25.1&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/agence-lourse.com\/wp-content\/uploads\/2026\/04\/0204-Et-si-lAE-13-2.png\u00a0\u00bb alt=\u00a0\u00bbdistribution\u00a0\u00bb title_text=\u00a0\u00bb0204 Et si l&rsquo;AE 13 (2)\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.6&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb border_radii=\u00a0\u00bbon|50px|50px|50px|50px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][et_pb_image src=\u00a0\u00bbhttps:\/\/agence-lourse.com\/wp-content\/uploads\/2026\/02\/pexels-polina-zimmerman-3747468-scaled.jpg\u00a0\u00bb title_text=\u00a0\u00bbpexels-polina-zimmerman-3747468&Prime; _builder_version=\u00a0\u00bb4.27.6&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb border_radii=\u00a0\u00bbon|50px|50px|50px|50px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1&Prime; admin_label=\u00a0\u00bbAbout\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.6&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_image=\u00a0\u00bbhttps:\/\/agence-lourse.com\/wp-content\/uploads\/2026\/01\/pexels-jack-atkinson-1289771108-24613542.webp\u00a0\u00bb width=\u00a0\u00bb100%\u00a0\u00bb min_height=\u00a0\u00bb593px\u00a0\u00bb collapsed=\u00a0\u00bbon\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.25.1&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.25.1&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_heading title=\u00a0\u00bb\u00ab Un livre ne peut pas changer le monde, mais si tout le monde le lit, alors&#8230; \u00bb\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.6&Prime; _module_preset=\u00a0\u00bbc7f7000d-9c15-438b-8637-007946536ed3&Prime; title_font=\u00a0\u00bbPlayfair Display|600|on||||||\u00a0\u00bb title_text_align=\u00a0\u00bbcenter\u00a0\u00bb title_text_color=\u00a0\u00bbgcid-fa3e187d-20a7-4c5a-962d-49a38117a4cc\u00a0\u00bb background_color=\u00a0\u00bb#f7f7f7&Prime; title_font_size_phone=\u00a0\u00bb42px\u00a0\u00bb text_shadow_style=\u00a0\u00bbpreset3&Prime; text_shadow_blur_strength=\u00a0\u00bb0.05em\u00a0\u00bb global_colors_info=\u00a0\u00bb{%22gcid-fa3e187d-20a7-4c5a-962d-49a38117a4cc%22:%91%22title_text_color%22%93}\u00a0\u00bb][\/et_pb_heading][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1&Prime; disabled_on=\u00a0\u00bboff|off|off\u00a0\u00bb admin_label=\u00a0\u00bbHeader\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.6&Prime; 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C\u2019est probablement le point le plus opaque, et le volet le plus strat\u00e9gique de l\u2019auto\u00e9dition.\u00a0Parce qu\u2019\u00e9crire un bon livre, le corriger, le designer\u2026 c\u2019est une chose. Le rendre accessible, disponible \u00e0 l&rsquo;achat et visible,\u00a0c\u2019en est une autre. Alors concr\u00e8tement : Comment fonctionne la distribution en auto\u00e9dition\u2026 et qu\u2019est-ce que change Lourse ? La [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":289,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"2880","footnotes":""},"categories":[12,24,9],"tags":[23],"class_list":["post-853","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-autoedition","category-distribution","category-lourse-lotalira-x-andy-whou","tag-autoedition-distribution-auteurice"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Comment fonctionne la distribution chez Lourse ? - Agence Lourse<\/title>\n<meta name=\"description\" content=\"Comment fonctionne la distribution en auto\u00e9dition chez Lourse ? 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